Portway: Bulk Import, Export & Store Migration
Import, export, and migrate products, orders, customers, and discounts in and out of Shopify. Pull data from CSV, Excel, FTP, or the WooCommerce API without manual spreadsheet reformatting.
Built for Shopify merchants who need to move large product catalogs without spreadsheet errors.
Stop Losing Time to Shopify CSV Import Errors
A failed import shouldn't cost you an afternoon of guessing which row broke it.
Handle large catalogs without timeouts.
Import and export multi-thousand-row files in a single job instead of splitting files into smaller batches.
Fewer duplicate products after import.
Matches on SKU or handle before creating new products to prevent duplicates during catalog updates.
Skip the reformatting.
Map your own column headers to Shopify's fields — including custom properties, metafields, and tags — without renaming anything in your spreadsheet first.
Core Features
Built to handle the messy reality of store exports and bulk catalog updates.
Custom Field Mapping
Upload a file with your own column headers and match them to Shopify's product fields directly, instead of reformatting your spreadsheet to fit a rigid template. This covers metafields, custom tags, and supplier-specific fields.
Schedule, Automate, and Sync
Set recurring imports and exports so your catalog stays current without manual work. Pull files on a schedule from a URL or FTP/SFTP server, sync inventory automatically, and get a notification the moment each job completes.
Google Shopping Feeds
Export your product catalog directly to a Google Shopping–ready feed for Google Merchant Center. Keep it current with a scheduled export so out-of-stock items don't stay listed in your ads.
Move to Shopify From Any Platform, Without Losing Data
Coming from WooCommerce, Magento, BigCommerce, Wix, Squarespace, or somewhere else entirely, Portway gets your products, orders, collections, customers, and discounts into Shopify without you rebuilding your catalog by hand.
Moving from WooCommerce?
Connect directly to the WooCommerce API and pull everything over — products, variants, images, collections, customers, and order history — without exporting a single CSV by hand.
Moving from anywhere else?
Export your catalog from your current platform, then bring it in through Portway's CSV or URL import. The same field-mapping tools that handle custom CSVs elsewhere in the app apply here too, so you're not stuck reformatting columns to match a rigid template.
No code required, for either path.
Set up the WooCommerce connection or upload your export file directly from the app dashboard.
Everything transfers together.
Products, orders, collections, customers, and active discounts move over, not just the product catalog.
Why Merchants Choose Us
If you're comparing import/export apps, whether you've used Matrixify, Excelify, or are looking at what a WooCommerce migration tool costs, here's the honest version of where we differ. We don't have Matrixify's install base or years of feature depth across every Shopify data type. What we do focus on: fast setup, an interface that doesn't require a manual to use, and pricing that doesn't scale unpredictably with usage.
| Feature | What matters | Our approach |
|---|---|---|
| Field mapping | Matching your spreadsheet to Shopify's fields | Visual mapping, no template reformatting required |
| Migration | Moving to Shopify from another platform | Direct API for WooCommerce; CSV/URL import (same mapping tools) for everything else |
| Scheduling | Keeping data current | Included on paid plans, not gated to the top tier |
| Pricing | Predictability | Flat monthly tiers instead of usage-based billing |
Predictable Monthly Tiers
No usage-based surprises. Choose the plan that fits your catalog.
Free
Test out imports and exports with small files.
Per file: 50 products
- 50 products, 20 collections
- 20 customers, 20 orders, 20 discounts
- Auto-mapping
- Store migration via CSV/URL
- Filtering
Basic
The standard for growing professional brands.
Limit: 10,000 products
- 10,000 products, 600 collections
- 4,000 customers, 2,000 orders
- Auto-mapping & Filtering
- FTP/SFTP imports
- WooCommerce API
- Scheduled jobs
Pro
For high-volume catalogs and constant updates.
Limit: 100,000 products
- 100,000 products, 6,000 collections
- 40,000 customers, 20,000 orders
- FTP/SFTP & Scheduled jobs
- WooCommerce API
- Custom CSVs
- Advanced column mapping
Enterprise
Custom workflows, support, and architecture.
Limit: Unlimited
- Unlimited products and records
- All Pro features included
- Dedicated migration support
- Custom data architecture
- 24/7 Technical Support
- Free Migration Help
Frequently Asked Questions
Import, export, and migrate your products, orders, collections, customers, and discounts, on your schedule, not Shopify's default limits.